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Gone Naturally

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Gone Naturally is an American eco-friendly pest control brand that specializes in natural, non-toxic, and pet-safe pest management solutions. The company develops and markets plant-based sprays formulated to repel or eliminate insects and rodents without relying on harsh chemicals. Its products are promoted as safe for children, pets, and the environment, placing the brand within the growing movement toward sustainable household care.

Overview

Gone Naturally was founded with the goal of providing consumers with safer alternatives to traditional pesticide products. By relying on botanical extracts and essential oils, the brand emphasizes natural pest control methods that reduce chemical exposure in homes, gardens, and around animals.

The company's philosophy centers on three principles:

  1. Eco-friendly living – reducing reliance on synthetic chemicals in pest control.
  2. Family and pet safety – offering products that can be used in households with children and pets.
  3. Effective pest management – creating formulas that target common pests without compromising environmental health.

The brand's range of pest sprays includes both scented essential oil solutions, such as peppermint and lemongrass, and scentless formulas designed for people who prefer fragrance-free environments. Products are developed for both indoor and outdoor applications, addressing a variety of household pest issues.

Products

Gone Naturally offers a selection of natural pest control sprays, each tailored to specific uses:

  • Peppermint Rodent Repellent Spray (32 oz) – Repels mice and rats naturally using peppermint oil.
  • Scentless Bed Bug Killer Spray (16 oz) – Targets bed bugs, fleas, ticks, and mites without added scents.
  • Scentless Flea & Tick Spray for Cats & Home (16 oz) – Designed for use around cats and indoor areas.
  • Scentless Flea & Tick Spray for Dogs & Home (32 oz) – Pet-safe formula for dogs and larger household needs.
  • Peppermint Roach Killer & Repellent (16 oz) – An alternative to chemical roach sprays.
  • Peppermint Spider Repellent (16 oz) – Plant-based solution for keeping spiders away.
  • Peppermint Ant Killer & Repellent (16 oz) – Natural ant control option for home use.
  • Peppermint Bug Spray (16 oz) – General-purpose spray for a variety of household insects.
  • Lemongrass Insect Repellent (16 oz) – Repels insects with a lemongrass-based formula.

Environmental Commitment

Gone Naturally highlights its commitment to sustainability and environmental responsibility by promoting biodegradable, non-toxic solutions. The brand appeals to consumers who wish to minimize their ecological footprint while maintaining effective pest control. By avoiding synthetic pesticides, the company contributes to reducing soil and water contamination and supports healthier living environments.

Consumer Appeal

The brand has gained attention among environmentally conscious homeowners, pet owners, and families who prefer chemical-free living. Its marketing emphasizes:

  • Natural essential oil ingredients such as peppermint and lemongrass.
  • Safety assurances for children, cats, dogs, and other household pets.
  • Versatility for both indoor and outdoor use.
  • Alternatives to mainstream chemical pesticides that align with eco-friendly lifestyles.

Marketing and Positioning

Gone Naturally positions itself as a safe, eco-conscious alternative to conventional pest control solutions. Its messaging stresses health, safety, and sustainability while targeting a growing market of consumers who seek green household products.

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