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Stef Willis


Stef Willis is a high-ticket sales coach, business strategist, and entrepreneur based in the United States. She is best known for helping women scale their coaching and consulting businesses to consistent five- and six-figure months using the same systems that helped her build a $100,000/month business from the ground up.

Early Life and Background

While Stef keeps much of her personal background private, her journey into entrepreneurship was fueled by a desire to break financial ceilings and help others do the same. Without outside investment or prior fame, she built her coaching empire through resilience, strategy, and a deep understanding of sales psychology.

Career

Stef began her coaching business with a vision: to help women confidently charge premium rates and close high-ticket clients with ease. Her programs go beyond basic business advice, focusing on mindset, sales strategy, client attraction, and automation. Within a short span, she transformed from a solo entrepreneur into a 7-figure CEO.

She has since coached hundreds of women across the globe, equipping them with high-converting sales scripts, content strategies, and business systems that support scalability.

Signature Programs

Stef is the creator of several transformational coaching offers, including:

  • $10K+ Days Framework – A step-by-step method for closing premium clients consistently.
  • High Ticket Queen Blueprint – Teaching coaches how to package, position, and sell offers confidently.
  • 7-Figure Sales Academy – A high-level mentorship container for scaling established businesses.

Her resources are available on her digital storefront: stan.store/Stefskye

Coaching Philosophy

Stef is passionate about showing women how to own their voice, value, and vision. Her mission is rooted in empowerment and financial independence, encouraging clients to ditch burnout-based hustle and instead embrace aligned, scalable business models.

Her approach is results-driven and grounded in authenticity — helping clients attract premium clients without cold DMs or complicated funnels.

Media and Influence

Stef has been featured across various digital platforms, business podcasts, and webinars as a leading voice in premium sales strategy. Her transparent, no-fluff style and proven results have earned her a loyal following of female founders, coaches, and service providers.

Personal Brand

Known for her bold branding, empowering content, and confident delivery, Stef often speaks on:

  • Wealth mindset for women
  • Magnetic marketing
  • Selling without sleaze
  • Energy-based client attraction

External Links

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