Bella Rose
Bella Rose is an award-winning entrepreneur, wellness advocate, and founder of Bella Rose Passion Organic Home Essentials & Wellness. Over the past 13+ years, she has transformed her vision into a nationally recognized brand, earning placement in major retailers including Macy’s, Walmart, and Target. After being featured in Martha Stewart’s Must-Haves, her brand grew rapidly, culminating in a partnership with Target and the successful sale of a percentage of her company.

Bella Rose is a thriving entrepreneur who has overcome humble beginnings to build an inspiring legacy. From earning her Minority-Owned and Women-Owned Business Certifications to growing her brand from scratch, she has consistently broken barriers in the wellness and beauty industries.
Her company, Bella Rose Passion, has been featured with Martha Stewart’s Must-Haves, and after that feature, her products were placed in Macy’s, Walmart, and Target retail stores. Bella Rose was featured in Forbes Next 1000 Inspiring Entrepreneurs (2021) and signed her Target partnership contract one day after undergoing emergency spinal surgery—a true testament to her resilience and determination.
Beyond business, she has been a strong advocate for health awareness, supporting the Atlanta Brain Aneurysm Foundation following her mother’s survival of a brain aneurysm and stroke.
Bella Rose’s work has been featured in leading outlets such as Forbes, Sheen, Fashion Gxd, Medium Magazine, Billion Success, We Empower, Hype Magazine, Swagher, K.I.S.H., Soultivity, OnMogul, and Voyage. She has also appeared on The Steve Harvey Show and built a celebrity client roster in her earlier career as a makeup artist.
From Building My Brand to Helping You Build Yours.
Hi, I’m Bella Rose. My journey started with a simple idea—creating products that felt luxurious, intentional, and rooted in self-care. What began as Bella Rose Passion grew into something much bigger: a platform where I discovered not just the power of branding, but the power of positioning yourself as a leader.
Now, I share that same blueprint with entrepreneurs like you. Because I believe branding is more than colors and logos, it’s about owning your story and stepping into your confidence as a leader. My passion is guiding you to see the power in your brand, so you can scale, get seen, and lead with clarity.
She has received numerous honors including:
• Nominated by Boss Magazine as one of the Top Atlanta Women to Watch in the Beauty Industry
• The Business Excellence Award (2016 – 2021)
• Recognized by Forbes Next 1000 Inspiring Entrepreneur (2021)
Key Highlights to Include on Knowledge Panel:
• Founder of Bella Rose Passion Organic Home Essentials & Wellness
• Brand featured in Martha Stewart’s Must-Haves
• Retail placement: Macy’s, Walmart, and Target
• Sold a percentage of her company after Target success
• Featured in Forbes Next 1000 (2021)
• Minority-Owned and Women-Owned Business Certifications
• Recipient of multiple Business Excellence Awards
• Public speaker and business mentor