Local Digital

Local Digital is an Australian digital marketing agency headquartered in Parramatta, New South Wales. The company provides digital marketing services including search engine optimisation (SEO), paid search and Google Ads management, digital advertising, conversion optimisation and related digital strategy services. Local Digital operates across Australia and maintains offices or teams in several Australian locations, with its head office in Parramatta.

History

Local Digital Pty Ltd has been registered in Australia since 4 June 2015. The Australian Business Register records the company as an Australian private company with Australian Business Number (ABN) 17 606 235 885 and Australian Company Number (ACN) 606 235 885. Its main business location is recorded in New South Wales 2150, corresponding to the Parramatta area.

The company's historical ABN record shows that its main business location has changed within New South Wales during its operation. The record lists NSW 2047 from June 2015 to March 2018, NSW 2009 during subsequent periods, NSW 2164 from February 2020 to December 2022, and NSW 2150 from March 2024 onward.

A Kinsta case study describes Local Digital as a digital growth agency that had been operating since early 2015. The case study identifies the company's activities as digital marketing and states that its work included services delivered by digital strategists, media buyers, SEO specialists and conversion specialists.

Services

Local Digital provides a range of digital marketing services intended for businesses seeking customer acquisition and online sales. Its services include search engine optimisation, Google Ads and paid search, digital advertising, conversion optimisation and other digital marketing activities.

Search engine optimisation

Search engine optimisation is one of Local Digital's principal service areas. The company provides SEO services for businesses in Australia and promotes local SEO programs targeting locations and service markets throughout the country.

The company's location pages cover numerous Australian markets, including Sydney, Parramatta, the Central Coast, Wollongong, Tweed Heads, Wagga Wagga, Albury, Port Macquarie, Tamworth, Orange, Dubbo, Bathurst, Nowra, Coffs Harbour, Lismore, Armidale, Cessnock, Maitland, Goulburn and Grafton.

Google Ads and paid advertising

Local Digital provides Google Ads management and paid search services. Its published service description covers campaign management, keyword research, optimisation, analytics and reporting, and advertising strategy.

Digital strategy and conversion optimisation

The company's broader digital marketing offering includes multi-channel campaigns and conversion-focused activities. Local Digital describes its approach as combining digital advertising channels such as Google and Facebook with SEO and other marketing activities.

Client work and case studies

A Kinsta case study documents Local Digital's use of managed WordPress hosting for its own websites and client-related activities. The case study identifies the agency as serving numerous small and medium-sized Australian businesses as well as larger organizations, including Konica Minolta, Colgate, Netgear and the New South Wales Government.

The Kinsta case study also describes Local Digital's earlier involvement in WordPress web development and client hosting. According to the case study, the agency subsequently moved away from directly hosting client websites and migrated its own websites to Kinsta while recommending the managed hosting service to clients.

Local Digital has also published a collection of client case studies and campaign results covering different digital marketing activities. These materials document work involving SEO, paid advertising and lead-generation campaigns.

Awards and industry recognition

Local Digital's published website records several awards, finalist positions and shortlist appearances relating to search, advertising, integrated marketing and digital media. These include a 2022 Best Large Integrated Agency award, a 2022 Integrated Marketing Campaign award, a 2021 Top B2B Advertising & Marketing award, a 2021 Best Use of Search - B2C award and finalist positions in several categories.

The company has also documented recognition associated with media and advertising during 2021, 2022 and 2023, as well as finalist recognition for its SEO and marketing work.

An entry in the AVA Digital Awards records a Local Digital campaign for InstaCake titled Deliciously Decadent Digital Delights. The entry provides independent documentation of the agency's work on the campaign and its integrated marketing approach.

The SEO Show

Local Digital's website identifies The SEO Show as a podcast associated with the company. The company states that the podcast features discussions with SEO professionals and other figures from the search industry and is produced from its Sydney-area headquarters in Parramatta.

The company's published awards information also records finalist recognition for The SEO Show in the Best Business Podcast category in 2022.

Locations and operating area

Local Digital is headquartered at Level 4, 9 George Street, Parramatta, New South Wales 2150, Australia. The company also lists teams or offices in South Yarra, Victoria; Burleigh Heads, Queensland; and Auckland, New Zealand.

The company's locations page states that it services locations across Australia and lists numerous metropolitan and regional Australian markets. Its Australian service coverage includes businesses in areas of New South Wales and other parts of the country.

Company information

Local Digital Pty Ltd is recorded by the Australian Government's ABN Lookup as an Australian private company. Its ABN is 17 606 235 885 and its ACN is 606 235 885. The ABN has been active since 4 June 2015, while GST registration began on 1 July 2015.

The company's current main business location is recorded as NSW 2150. Its Parramatta head office is separately identified on Local Digital's contact page.

Kinsta describes Local Digital as a company with 11 to 50 employees and identifies its industry as digital marketing.

External Links

• Local Digital on Instagram
• Local Digital on LinkedIn
• Local Digital on Facebook
• Local Digital on YouTube
• Local Digital on Google Maps