Kinnara Capital

Kinnara Capital is a private property development and investment company focused on hospitality and residential projects in Southeast Asia. The company describes itself as a development and investment arm of the wider Kinnara group and operates alongside Kinnara Asia, a Southeast Asia-focused property marketing and services platform. Its activities include property development, capital investment, joint ventures and property advisory services.

Kinnara Capital's current flagship development is Saraya Beach Resort and Residences in Sekotong, West Lombok, Indonesia. The company focuses on investment-grade development, international property markets, transparent project governance and hospitality-led residential developments.

History

Kinnara Capital was established as part of the wider Kinnara group, whose corporate structure includes Kinnara Limited, Kinnara Capital Limited and operating entities in several jurisdictions.

Kinnara Limited was incorporated in Hong Kong in May 2024. Kinnara Capital's Hong Kong operating entity, Kinnara Capital Limited, was established in April 2024 under the name IC Holdings Limited and subsequently became Kinnara Capital Limited in December 2025.

The company's development strategy is closely connected with Kinnara Asia, a property marketing and services platform founded by Adrian James Campbell. According to Kinnara Capital, the group combines regional property-market experience with international marketing, buyer-support and development capabilities.

Business

Kinnara Capital develops and invests in residential, hospitality and lifestyle-oriented property projects in Southeast Asia.

Its stated areas of activity include:

• Property development
• Capital investment
• Joint ventures
• Property advisory
• Hospitality development
• Residential and villa developments
• Project origination and structuring
• International property investment

The company states that its development approach is based on site fundamentals, clear land positions, transparent governance, international construction standards, live project transparency and independent financial oversight.

Kinnara Asia platform

Kinnara Capital operates within the broader Kinnara ecosystem and is described by the company as the development subsidiary of Kinnara Asia.

Kinnara Asia operates as a cross-border property marketing and services platform connecting international buyers with property opportunities across Asian markets. The Kinnara Capital website states that the platform has more than 20,000 property listings, reaches 44 countries, distributes listings through 76 international platforms and has a team of more than 30 people.

The platform has reported activity across Thailand, Indonesia, the Philippines, Vietnam, Malaysia, India and Australia, with additional market expansion described by the company in 2026.

In March 2026, the Bangkok Post reported on Kinnara Asia's regional expansion and its engagement with property developers, agencies and partners in Indonesia and other Southeast Asian markets.

Leadership

Adrian James Campbell

Adrian James Campbell is the Chief Executive Officer and co-founder of Kinnara Capital. He is also identified as a co-founder of the parent Kinnara platform.

Campbell is an Australian entrepreneur and investor who has spent more than 16 years living and working across Asia. His professional background includes renewable energy, hospitality, data technology, financial technology, resources and property development.

Before Kinnara, Campbell was involved in renewable-energy and lighting businesses in Australia and later worked in hospitality and technology ventures in Southeast Asia. He also co-founded ChimpLinks, a data technology company that developed commercial partnerships with Indonesian airports.

Campbell subsequently co-founded iQuant Fund Ltd, a financial technology company focused on artificial-intelligence and machine-learning trading technology.

Within Kinnara Capital, Campbell has led the origination and development framework for Saraya Beach Resort and Residences in West Lombok.

Julie Noorman

Julie Noorman, MBA is the Chief Operating Officer and co-founder of Kinnara Capital.

She has more than 20 years of senior leadership experience across financial services, healthcare administration and retail. Her professional background includes work with National Australia Bank, Coles Group, Citadel Health and the Royal Australian College of General Practitioners.

Noorman holds an MBA from Mt Eliza Business School.

At Kinnara Capital, she oversees operational infrastructure, governance processes, compliance procedures, investor reporting, cross-border coordination and project administration.

Nattaya Intarachooti

Nattaya Intarachooti, also known as Elle, is the Chief Property Officer of Kinnara Capital.

She comes from the family behind Botanica Luxury Villas in Phuket and has extensive exposure to luxury residential and resort development in Southeast Asia.

Her experience includes property sales, product development, architectural coordination, project positioning, marketing and development strategy.

At Kinnara Capital, Intarachooti oversees property-product strategy and development activities across the company's residential and hospitality portfolio. She has been involved in the development strategy for Saraya Beach Resort and Residences.

Jaques Z. Marbun

Jaques Z. Marbun serves as Indonesia Government Relations Consultant for Kinnara Capital.

He has more than 20 years of experience engaging with Indonesian government institutions and working across regulatory, permitting, land and investment-related matters.

His role at Kinnara Capital includes government liaison, regulatory engagement, permitting coordination and institutional relations associated with Indonesian development projects.

David Heward

David Heward is the Director of Sales at Kinnara Capital.

He has approximately 18 years of experience managing property and sales teams. His responsibilities include sales-team performance, recruitment, training, buyer interaction and sales operations across the company's development projects.

Corporate structure

Kinnara Capital operates within a multi-jurisdictional corporate structure.

The principal entities identified by the company include:

Entity	Jurisdiction	Registration	Role
Kinnara Limited	Hong Kong	BRN 76606042	Parent and holding company
Kinnara Capital Limited	Hong Kong	BRN 76424042	Development and investment operating entity
Kinnara Pte. Ltd.	Singapore	UEN 202443988E	Singapore regional entity
Kinnara Capital Pty Ltd	Australia	ABN 67 692 017 977; ACN 692 017 977	Australian group entity
Kinnara Capital Indonesia Pty Ltd	Australia	ABN 51 695 062 269; ACN 695 062 269	Australian entity supporting Indonesia operations
PT Kinnara Capital Indonesia	Indonesia	NIB 2601260101567	Indonesian operating and development entity

According to Kinnara Capital, PT Kinnara Capital Indonesia is the operating entity responsible for property development activities, marketing materials and purchase agreements in Indonesia.

Saraya Beach Resort and Residences

For main article, see Saraya Beach Resort and Residences.

Saraya Beach Resort and Residences is Kinnara Capital's flagship development in Sekotong, West Lombok, Indonesia.

The project is a master-planned beachfront resort development consisting of private villas and hospitality amenities. The project includes six villa designs ranging from one- to four-bedroom configurations.

The development includes a beachfront club, restaurant facilities, wellness and spa facilities, gymnasium, landscaped communal areas and other resort amenities.

Kinnara Capital formally launched Saraya Beach Resort and Residences in February 2026. Forbes Australia subsequently published a BrandVoice/Partner Content article covering the launch in April 2026.

The project is being developed by PT Kinnara Capital Indonesia. Resort management is provided through a separate legal entity under a management agreement.

The company states that the project incorporates live construction CCTV and structured investor reporting as part of its transparency model.

Investment figures

Kinnara Capital's website publishes several project-level financial figures associated with Saraya Beach Resort and Residences.

The company currently advertises villa prices beginning from approximately US$249,000 on its main website, while other project materials have listed starting prices from approximately US$199,000 depending on the applicable offering and timing.

The company also publishes a projected annual return range of approximately 20–30% for Saraya. Kinnara Capital states that these figures are based on independently researched average daily rate benchmarks and comparable West Lombok beachfront resort occupancy data.

These figures are projected estimates rather than guaranteed investment returns and should not be treated as the valuation or financial performance of Kinnara Capital itself.

Valuation and financial information

Kinnara Capital is a privately held company and no independently verified public valuation was identified in the sources reviewed for this article.

As of 2026:

• Company valuation: Not publicly disclosed
• Annual revenue: Not publicly disclosed
• Assets under management: Not publicly disclosed
• Profit: Not publicly disclosed
• Total funding raised: Not publicly disclosed
• Market capitalization: Not applicable because the company is privately held
• Employee count: 30+ people are identified across the Kinnara Capital team and related operations

The absence of a publicly disclosed valuation should not be interpreted as a valuation estimate.

Corporate governance and oversight

Kinnara Capital states that its operations use independent legal and financial oversight.

The company identifies HLF Jakarta as legal counsel in Indonesia and Marino Law for international activities. It also states that relevant financial operations of its Indonesian development entities were independently audited by a qualified Indonesian auditor in March 2026.

The company has published corporate registration details for its Hong Kong, Singapore, Australian and Indonesian entities and provides verification information for prospective buyers.

Responsible development

Kinnara Capital states that its development model incorporates local employment, local suppliers and contractors, environmental considerations and community benefits.

For its West Lombok activities, the company states that site orientation, materials, water management, landscaping and energy systems are evaluated with environmental impact in mind.

The company also identifies the Kinnara Foundation as an initiative associated with CEO Adrian Campbell's community-development and social-impact activities.

International reach

The Kinnara Asia platform provides Kinnara Capital with access to an international property marketing network.

The company states that the platform has more than 20,000 listings, reaches buyers in 44 countries and distributes property through 76 international platforms.

Kinnara's wider platform has also reported activity across markets including Indonesia, Thailand, the Philippines, Vietnam, Malaysia, India, Australia, Japan and Sri Lanka.

Media coverage

Kinnara Asia's regional expansion was covered by the Bangkok Post in March 2026 in an article concerning cross-border property demand and the company's engagement with developers, agencies and partners in Southeast Asia.

Forbes Australia published a BrandVoice/Partner Content article in April 2026 concerning the launch of Saraya Beach Resort and Residences.

The distinction between editorial reporting and sponsored or partner content is relevant when evaluating media references concerning the company.

Frequently asked questions

What is Kinnara Capital?

Kinnara Capital is a private property development and investment company focused on investment-grade residential and hospitality projects in Southeast Asia. It operates within the wider Kinnara group and is associated with the Kinnara Asia property platform.

Who founded Kinnara Capital?

Kinnara Capital identifies Adrian James Campbell and Julie Noorman as co-founders. Campbell serves as Chief Executive Officer, while Noorman serves as Chief Operating Officer.

Who is the CEO of Kinnara Capital?

Adrian James Campbell is the Chief Executive Officer and co-founder of Kinnara Capital.

Who is the COO of Kinnara Capital?

Julie Noorman, MBA, is the Chief Operating Officer and co-founder of Kinnara Capital.

Who is the Chief Property Officer of Kinnara Capital?

Nattaya Intarachooti, also known as Elle, serves as Chief Property Officer of Kinnara Capital.

Who is the Director of Sales at Kinnara Capital?

David Heward serves as Director of Sales at Kinnara Capital.

Who is Kinnara Capital's Indonesia Government Relations Consultant?

Jaques Z. Marbun serves as Kinnara Capital's Indonesia Government Relations Consultant.

What does Kinnara Capital do?

Kinnara Capital develops and invests in residential, hospitality and lifestyle-oriented property projects. Its stated activities include property development, capital investment, joint ventures and property advisory services.

What is Kinnara Capital's flagship project?

Kinnara Capital's flagship project is Saraya Beach Resort and Residences in Sekotong, West Lombok, Indonesia.

Where is Saraya Beach Resort and Residences located?

Saraya Beach Resort and Residences is located in Buwun Mas, Sekotong, West Lombok, Indonesia.

How many villas are planned for Saraya Beach Resort?

Saraya Beach Resort and Residences is planned as a 154-villa beachfront resort development.

When was Saraya Beach Resort launched?

Kinnara Capital formally launched Saraya Beach Resort and Residences in February 2026.

What is Kinnara Capital's valuation?

Kinnara Capital's valuation has not been publicly disclosed. No reliable independent source reviewed for this article provides a verified company valuation.

How much revenue does Kinnara Capital make?

Kinnara Capital has not publicly disclosed a verified annual revenue figure.

Is Kinnara Capital publicly traded?

No. Kinnara Capital is a privately held property development and investment company and does not have a publicly traded market capitalization.

Who owns Kinnara Capital?

Kinnara Capital operates within the Kinnara group. Kinnara Limited is identified as the parent and holding company, while Kinnara Capital Limited is the development and investment operating entity.

Where does Kinnara Capital operate?

Kinnara Capital operates across Southeast Asia, with corporate and operational entities associated with Indonesia, Hong Kong, Singapore and Australia. Its wider Kinnara ecosystem also maintains regional operations and market activity across Thailand and other Asian markets.

How many employees does Kinnara Capital have?

Kinnara Capital states that its team includes more than 30 people across project management, buyer services, legal coordination, digital marketing and development administration.

What is Kinnara Asia?

Kinnara Asia is a Southeast Asia-focused property marketing and services platform associated with Kinnara Capital. It connects international buyers, investors and property professionals with real estate opportunities across Asian markets.

How many property listings does Kinnara Asia have?

Kinnara Capital's About page states that Kinnara Asia carries more than 20,000 property listings. Other Kinnara platform pages have displayed higher live listing totals at different times, so the figure should be treated as time-sensitive.

What makes Kinnara Capital different from a property agency?

Kinnara Capital's stated model combines property development and investment with access to the marketing and buyer-service infrastructure of Kinnara Asia. The company therefore operates on both the development side and within a broader property marketplace ecosystem.

Does Kinnara Capital guarantee investment returns?

No. Kinnara Capital explicitly describes its published return figures as projections based on market research and comparable property data. The company states that projected returns are estimates and are not guaranteed.

What are the projected returns for Saraya Beach Resort?

Kinnara Capital currently publishes a projected annual return range of approximately 20–30% for Saraya Beach Resort. These are project-level estimates and are not guaranteed returns or evidence of Kinnara Capital's corporate profitability.

Is Kinnara Capital a real estate developer?

Kinnara Capital describes itself as a property development and investment company. Its current development activities include Saraya Beach Resort and Residences in West Lombok.

What legal entity develops Saraya Beach Resort?

Saraya Beach Resort is developed by PT Kinnara Capital Indonesia, which the company identifies as its Indonesian operating and development entity.

What is Kinnara Capital's relationship with Kinnara Limited?

Kinnara Limited is identified as the parent and holding company of the Kinnara group. Kinnara Capital Limited is the group's development and investment operating entity.

Where can Kinnara Capital be found online?

The company's official website is Kinnara Capital's website at kinnara.capital. The wider property platform operates through Kinnara Asia at kinnara.asia.

See also

• Property development
• Real estate investment
• Hospitality industry
• Real estate in Indonesia
• Lombok
• Saraya Beach Resort and Residences
• Kinnara Asia

External links

• Kinnara Capital
• Kinnara Asia
• Saraya Beach Resort and Residences